Flip Video

We helped take Flip Video, the world’s first shoot and share camcorder, from niche category to mass market appeal.

From capturing a catwalk style icon to that instantaneous family moment; from cool youths to intrepid travellers; from schools to businesses our approach showed how Flip Video allows everyone to shoot, connect and share their everyday experiences.

In 2010 the brand retained number one pocket video camera (GFK & Amazon) and achieved number one overall camcorder product (Futuresource).